Powerful hardware, modern operating system, new user experience, developer tools, and an App Store. These are requirements Cook ticks off.
"A new foundation for TV."
Search for what you want, watch when and where you want.
"Today, we are going to do something about that."
"TV experience hasn't changed much in decades."
"We believe the future of television is apps."
Tim Cook -- "I'd like to talk about an even larger screen. And that is your TV."
You college students have more disposable income than us working stiffs, I guess!
If iPad Pro was available last year when I bought my Surface Pro 3, it would have made my decision much harder.
Keyboard $129, stylus $49.
No they won't sell tons of them, but they're positioning themselves for profit more than for market share.
The iPad Pro seems just like the Surface Pro 3: stylus, split screen, comparable price.
Surface 3 starts at $499, Surface Pro 3 $799.
No, I don't. It's going to grab the top of the market.
Hiawatha, you don't think this thing is too pricey?
Yep...this just might work.
That's a decent price for what you get. Still, as the name imples, it's a high-end niche product. No way does it turn around the fading demand for tablets. But it'll deliver higher margins, letting Apple soak up the demand at the high end where it can make real money. Apple will let Samsung, Amazon, LG etc have the bottom of the market, just as it has done with phones.
Jessica, how do these prices compare to the Surface? $799 for iPad, $169 for keyboard, $99 for pencil. You're over $1,000 here.
Starting price -- $799, up to $1,079. 32gb of memory to start. $99 for pencil. Available November.
Of course, extra for the keyboard. And...$99 for the stylus?
Three finishes -- silver, gold, space gray.
$799 starting price? wow. not bad.
We have a few hospitals in Boston that might like to use this software.
Professional can then share the images with the patient.
She is creating a meniscus tear on the model to demonstrate a patient's actual tear, plus show where there is arthritis in the bone.
With Apple Pencil, can cut through layers of anatomy.
Helps people "understand and visualize" their ailments.
Company makes an anatomy app that can show patients bones, muscles of human body, still and animated.
Phil Schiller back. Irene Walsh, head of design for 3D Medical, to show off new app for medical purposes.
Adobe shipping its iPad app in October.
Hmm. Our readers don't seem that impressed with the Pro. More than half of respondents not interested.